Communications Overview

Learn how to develop your end-to-end communications plan for delivering strategic messages to your audience. This tool will show you practical steps to building a communications plan, how to communicate your value proposition, includes tactics for you to implement, and much more.

Communications Overview

$25.00Price
  • WHAT YOU’LL LEARN

    - What a communications plan is

    - What a messing matrix is

    - What an audience is

    - How to communicate your value proposition

    - How to use channels for each of your audiences

    - The 7 phases of a communications plan

  • PRODUCT CONTENTS

    Introduction

    • Communications Plan

    • Brand Statement

    • Target Audience

    • Core Problem

    • Key Messages

    Demographic

    • Messaging Matrix

    • Identifying Audiences

    Value Proposition

    • Tailoring key message for each audience

    Channel For Audiences

    • Selecting channels for each audience

    Phase #1: An Early Look At The Future

    • Phase overview

    • Go-to tactics

    Phase #2: Why This Project Will Matter

    • Phase overview

    • Go-to tactics

    Phase #3: The Plan For The Big Debut

    • Phase overview

    • Go-to tactics

    Phase #4: Woah, We’re Almost Ready

    • Phase overview

    • Go-to tactics

    Phase #5: OMG, Here It Is

    • Phase overview

    • Go-to tactics

    Phase #6: Here’s How It’s Going

    • Phase overview

    • Go-to tactics

    Phase #7: Closing

    • Phase overview

    • Go-to tactics

  • FORMAT

    This product is formatted in a viewable PDF file.

  • WHY WE MADE THIS TOOL

    As in all things, communication is key. When you're marketing your product or service, it's important to tailor your message (strategic message) in a way that your prospects understand. We made the Communications Overview to enable you to take the best approach to interact with your prospects, cater to their language, and build and maintain relationships with your consumers.